Things are tough out there in this big world

Things are tough out there in this big world. PetsPure is looking out for the less fortunate by giving back to those in need of help, whether it is other pets or mother earth.

PetsPure donates to a variety of awesome causes benefiting animal shelters and environmental protection.

We are also committed to feeding pets in need. We’re not satisfied as long as there are dogs and cats in the world, we’ll be constantly looking for new ways to make their lives better through wholesome, organic and natural nutrition.

Yearly a certain % of the profits of PetsPure is donated to different non-profit organisations. Because they care.



Our mission is to build a future in which people live in harmony with nature. From our experience as the world’s leading independent conservation body, we know that the well-being of people, wildlife and the environment are closely linked. That’s why we take an integrated approach to our work.

We’re striving to safeguard the natural world, helping people live more sustainably and take action against climate change. We spend a lot of time working with communities, with politicans and with businesses to find solutions so people and nature can thrive.

Our projects are innovative, collaborative and based on scientific evidence. And we think big. We run a number of Global initiatives focussing on the regions and challenges where we can make the biggest difference – from the Arctic and the Amazon to responsible fishing.